Our DJ Business began as a division of Pioneer Corporation in 1994 when it released the world’s first commercially available flat-top DJ CD player, the CDJ-500. It was rated highly by top DJs, and as word spread throughout the dance music world, it received much media attention, glowing reviews, and prestigious awards. As part of the team involved in the design of the CDJ-500, I’m still hugely proud of how it was received.

The year 2024 will mark the 9th anniversary since our company became independent from Pioneer Corporation. This year, we’re proud to announce we’ll release new products, under the brand AlphaTheta, that will propel us into the future while maintaining the quality and innovation you’ve come to expect from us. These products will bear the AlphaTheta brand logo, which symbolizes diversity and growth, as well as the merging of different energies that resonate harmoniously.

Check out our inventory of Pioneer DJ products by clicking here, and check out some of what we have to offer below.

CDJ’s for days!
WiredUP has many of Pioneer’s different CDJ options, including legacy flagship devices and current flagship devices for the best selection around.